Luiz Carlos Trabuco On Top Of Bradesco Bank After Forty Years Of Dedication

Luiz Carlos has been working at the Bradesco Bank in one or another capacity for more than 40 years. He started out as a clerk when he was 17 and slowly made his way up to the top. More than a job, the Bradesco Bank has been an object of dedication for Luiz Trabuco who became its President in 2009.

Trabuco graduated the UNESP with got a Socio-psychology degree from the Foundation School of Sociology and Politics, based in Sao Paulo, His first banking job was at the Bradesco Bank. Mr. Luiz Carlos was a clerk at the bank and slowly navigated his way through the different positions over the next 15 years. He worked at many posts within the Bradesco Bank until he was appointed as Marketing Director.

That was the moment to shine. Trabuco overhauled the communications aspect f the Bradesco Bank during his tenure, and the business was recognized or its better and more active relations with the media. After eight years as Bradesco’s Marketing Director, Mr. Carlos Trabuco was promoted in 1992, becoming Chief Executive Officer of the subsidiary Bradesco Vida e Previdencia and worked the job until 1998 when he received another promotion, becoming a Managing Director. A year after, Mr. Carlos Trabuco was appointed Executive Vice President.

The next step in the career of Luiz Trabuco came in 2003 when he was appointed President of Bradesco Seguro. That is one of the two subsidiaries of the bank, including eight business under its cap. One of his accomplishments during the tenure was the launch of Bradesco’s stock shares on the New York Stock Exchange. Trabuco coordinated the project. What is more, Mr. Carlos Trabuco demonstrated a knack for leadership once again and brought the growth and reputation of the subsidiary Bradesco Seguros to a double. The company started leading 25 percent of the Brazilian market in its line of work. The insurance company under the Bradesco Bank also increased its performance by 15 percent and thus it became the most significant leader in the sector in its line of work across Latin America.

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Mr. Trabuco worked at the Bradesco bank for 40 years before he cond=cluded his journey from a clerk to the President of Bradesco bank. The new position welcomed Trabuco in 2009 as its 4th occupant. He headed several significant projects such as the acquisition of HSBC in 2015 which had proven to be the largest business acquisition of the year in Brazil as well as the most significant one in the 74 years of the Bradesco Bank. His role in the project earned Luiz Carlos Trabuco the recognition of several prominent publications in Brazil.

The Bradesco Bank also created the corporate university Unibrad. It won the top place for institutions of its kind in the world in 2017. Unibrad educates future employees and executives of the Bradesco Bank, providing them personalized qualifications.

Last year also brought new responsibilities for Mr. Luiz as he was appointed Chairman of the Board of Directors. Trabuco is the successor of businessman and financial expert Lazaro de Millo Brandao. He had been caring the Board of Directors for more than 20 years and stepped away from the responsibilities at the age of 91. Mr. Luiz is the third Chairman that Bradesco Bank has had, the other two being Lazaro de Mello Brandao and the founder Amador Aguiar.

Amador Aguiar started up the establishment 74 years ago. He started working in the banking sector when he was in his 20s. His first position was an office boy. Amador Aguiar passed away in 1991, leaving Bradesco Bank to its next generation of leaders.

See: http://www.valor.com.br/financas/5153264/bradesco-novo-presidente-saira-do-corpo-executivo-afirma-trabuco

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